One Australian child dies every week from road trauma
Keeping child pedestrians safe near roads and moving vehicles is the responsibility of every Australian. At LBDF, we believe that together, we can greatly reduce the number of children currently losing their life to road fatality.
Parents & caregivers - 'Hold my Hand'
Just as it is vital to wear a seatbelt in a car, if a child is under the age of ten, best practice is for their hand to be held by the parent or carer when near a road.
It is important to have frequent conversations with children about pedestrian road safety. This includes explaining the different types of roadway environments such as roads that lack curbs and gutters, linemarkings and footpaths. With their developing cognitive skills, these differences may confuse children.
Extra caution is needed when on holiday or in new environments, particularly around areas of high pedestrian and vehicular activity. Road crashes take only a microsecond to happen.
Drivers - ‘Slow Down, Kids Around’
Vehicle speed is one of the greatest contributors to child pedestrian fatalities. Drivers play an essential role in keeping children safe.
Remain on high alert for child pedestrians, being mindful that children can move unpredictably and their small size makes them harder to see.
Slow down around busy areas, paying extra attention when parking and crossing driveways.
Schools
Encouraging your students to become a ‘LBDF School Road Safety Ambassador’ to lead road safety discussions with fellow students.
- Remind parents and carers of the importance of holding children’s hands by displaying ‘Hold my Hand’ signs
- Hosting ‘Holiday Time’ road safety talks in your school to educate children on the importance of road safety outside of the school term
- Dedicating a column in your school newsletter to discuss the school’s surrounding road environment and the importance of road safety education for children
Local government areas
Contact LBDF to discuss initiatives to improve the safety of your community for child pedestrians.
- Provide ‘Slow Down Kids Around’’ bin stickers for your community
- Installing ‘Hold my Hand’ signage in council owned car parks, gates of public parks and busy pedestrian areas
- Host seasonal ‘Holiday Time: Hold my Hand’ road safety awareness signage campaigns
- Become a Silver, Gold or Platinum Sponsor of LBDF and be listed as an official supporter
Businesses
Hosting a child pedestrian safety event in your workplace featuring a talk from our chief executive, Michelle McLaughlin.
- Hosting a child pedestrian safety event in your workplace featuring a talk from our chief executive, Michelle McLaughlin
- Hosting LBDF fundraisers where staff wear a touch of blue to work for a gold coin donation
- Display bespoke ‘Hold my Hand’ and ‘Slow Down, Kids Around’ signage in your car park
Become a Silver, Gold or Platinum Sponsor of the Little Blue Dinosaur Foundation
Have your logo appear on our Sponsors page.
Become an Ambassador
The Little Blue Dinosaur is proud to have the support of the following ambassadors:
